Mobile Operator | Mobile Marketing and Advertising | Market Research Learn More Mobile Operator Mobile Marketing and Advertising Market Research

Embedded Mobile Analytics

TapRoot's Embedded Mobile Analytics (EMA) Platform provides deep, subscriber centric insight into network performance, content consumption, and Quality of Experience (QoE). EMA provides the tools to develop, measure, and complete actionable changes that drive revenue, increase service uptake, develop compelling marketing campaigns, and reach your customers.

The foundation of EMA is a small, transparent, field downloadable EMA Software Agent that runs on leading smartphone platforms and PC's with USB 3G/4G data sticks. This EMA Software Agent can be deployed to tens, or tens of millions of subscribers to provide visibility across a subscriber base. The EMA Server manages devices, processes data, and provides an intuitive set of graphical reporting tools.

Learn more about the EMA solutions for Customer Experience and Mobile Marketing and understand your subscribers like never before.

WalkingHotSpot

TapRoot's WalkingHotSpot application turns Symbian S60 and Microsoft Windows Mobile, Wi-Fi enabled smartphones into "walking" hotspots. Visit the WalkingHotSpot website for more information

News & Events


CTIA WIRELESS 2010
March 23-25, 2010
Location: Las Vegas, Nevada
TapRoot will be attending the CTIA WIRELESS Show in Las Vegas March 23-25, 2010. To schedule a private demo or meeting please contact us at marketing@taprootsystems.com.

TapRoot Releases Innovative Mobile Analytics Platform
February 10, 2010
An innovative solution which provides detailed, subscriber-focused insights into mobile content (more...)